Building A Powerful Career Brand

Key Takeaways

Our CEO and Founder, Jessica Chen, recently hosted a Soulcast Media | LIVE event on LinkedIn, where she interviewed Lung Nien Lee, the Chairman of Citi Private Bank, South Asia. They shared tips and personal stories about building a powerful career brand.

Here are the takeaways for VIP Comm Pass members:

• When working for a company, you must consider how others see you and what they say about you.
• People want to know that you are a credible person. When you speak, do people listen? Do you have the authority to say what you're saying?
• It doesn't matter what job you're at - people want to know you are good at your job.
• If you're good at what you do, it gives you brand equity.
• You need to have good standing internally and externally. There's no point in being really good at what you do if no one else knows about you.
• Credibility comes with authenticity. When you say something, will people believe you? If they don't, you've lost credibility, and they can't trust you to be authentic.
• Think about the attitude you bring to work. Is it positive? Or are you bringing negative energy?
• At the end of the day, people want to work with positive people.
• If you say you will do something, do you do it? Trust is built when you follow through.
• You need to ask yourself, what legacy do you want to leave behind? Did you make a positive impact at your job? 
• Success is more than where you went to school or your IQ. It's more about how well you get along with people.
• Anyone can improve their emotional intelligence (EQ) through practice, reading, and understanding.
• If we don't put ourselves out there and control the narrative of what others think about us, other people will control our story.
• Staying visible is critical when creating a powerful career brand. Getting a mentor can give you opportunities and guide you.
• Volunteering to present is one of the best ways to build visibility. You don't have to take on the whole presentation. You can present the beginning or the end to start.
• Think about the work you do and how you can leverage it for other opportunities. 
• Be proactive and ask for opportunities. You also need to be open to feedback.
• It's important that you have the ability to get stuff done.

https://vimeo.com/978067838?share=copy

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